I haven’t been shy in voicing my displeasure/disinterest with K-pop’s current trend of beige, easy-listening girl group fare. The sound has become ubiquitous over the past year, dulling the excitement of many new groups. But within this sonic realm, ILLIT’s megahit Magnetic stood out as a solid example of the genre. Now they’re back with … Continue reading
In what’s becoming a clear pattern, ILLIT are the latest HYBE-associated K-pop act to see record-breaking success on the charts with their debut Magnetic. Many fans have become upset about their persistent comparisons to NewJeans, but although the details may be unique for each act, I think the observation is apt. We need a name … Continue reading
At the end of each month, I look back at my three favorite title tracks by K-pop artists. I take my own ratings into account, but there’s a bit of wiggle room as certain songs tend to grow or fade. March 2024 Overall Thoughts Okay, this year’s already a little weird. We kicked off with an … Continue reading
HYBE’s empire continues to grow with the debut of new girl group ILLIT. They’re under subsidiary Belift Lab and formed through the series R U Next?. They’re the first of a few new girl groups emerging this week, and their debut single Magnetic feels perfectly in line with current trends. HYBE (and specifically, NewJeans) have … Continue reading
The Bias List // K-Pop Reviews & Discussion 