Having released over seventy (!) singles, there aren’t many genres that BoA hasn’t tackled. But the electroswing of Jazzclub is definitely a new one. The single comes from her upcoming Japanese album, which will be her first full-length in any country since 2015. I can’t imagine that the entire thing will sound as distinctive as Jazzclub, but it’s fantastic to see an artist of her stature continuing to experiment.
From its opening moments, Jazzclub‘s brassy loop sets the mood. The song feels like a hybrid between straightforward dance track and glitzy musical. I wouldn’t have imagined BoA’s tone to be a suitable match for this, but her performance is very much up to the challenge. The song’s verses are relatively straightforward, but made much more interesting by the constant vamping in the background. It’s the audio equivalent to a chorus line, weaving in and out of the track with breathy aplomb.
If the verses offer a taster, Jazzclub‘s chorus dives headfirst into the song’s jazzy, vaudevillian theme. BoA lends the hook a sly modulation that transforms the titular refrain into its own addictive riff. It all climaxes in a gorgeous centerpiece of drum fills, percussive piano and — believe it over not — scat singing. That this all works is a testament to BoA’s commitment to the material. Jazzclub may feel like a bit of a novelty, meaning that you probably have to be in a certain mood to fully enjoy it, but it’s the most fun we’ve seen her having in quite awhile. Few artists could pull this off quite as convincingly.
I freaking loved the song from the very first second, because – oh well – I LOVE electro swing so damn much. It makes me somewhat really assured and happy that none other than BoA put an experiment with this genre. I hope there also will be a Korean version of the song, too good to miss out!
Not sure how this would play in the Korean market, but it makes for a fantastic Japanese release!
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I don’t like many jazz genres, but I certainly do like swing. This was a welcome surprise!
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