JYP Entertainment has had a blockbuster year, but its founder hasn’t released new music in quite a while. In fact, the last time he dropped a music video was all the way back in the spring of 2016. New single Fever finds him back to his old ways: uncomfortably lustful in the video and undeniably funky in the song. Whether this appeals to you or not will rest entirely on your opinion of his discography as a whole.
Fever features rapper Superbee and vocalist Bibi, though it doesn’t need either of them. Their verses feel grafted onto the track in an unnatural way, bringing fresh blood for younger listeners (who probably won’t be streaming this anyway). Fever is at its best when it recalls Park Jinyoung’s most enduring hit, 1998’s Honey. Perched over a swing beat, the instrumental bounds with splashes of brass and finger-snapping rhythm. It’s a classic JYP production, and feels refreshingly timeless. I love the hearty backing vocals during the hook, even if the melody itself is pretty one-note.
Elsewhere, Jinyoung employs his trademark talk-singing. It’s not quite rap, but his delivery has the appeal of a dancer-turned-singer, tracing the beat with effortless panache. With that said, Fever is kind of a one trick pony. It’s an enjoyable burst of energy, but once its groove has faded, the song doesn’t really hang around in memory. More than anything, it’s a pastiche of past Park Jinyoung glories, and I certainly don’t begrudge him for going down this route. With all his successes, he’s more than earned a victory lap or two.
Be sure to add your own rating by participating in the poll below!
There is nothing novel about this song, but it is a helluva lot of fun. A tap dance would have been perfect.
This song brings nothing new to the table, but it’s a lot fun and i had a blast watching the mv
It’s an indulgence piece; which he’s completely entitled to. If I had a successful label, I’d be trickling out jazzy Everything But The Girl top-tappers till my grays.
Apart from being a fine entertainer and a great songwriter, JYP is a smart businessman, which probably explains why he never keeps his best material for himself.
LikeLiked by 2 people
Am I mixing something up, or didn’t JYP release a song featuring Heize some time after Still Alive, or was that not an official single for him?
He did, but it was never really promoted or given a music video… at least not to my knowledge.