Since their 2019 debut, Dongkiz have been reliable conduits for fun, upbeat pop music. Even though they hail from a comparatively small agency, their comebacks have been surprisingly frequent. Now the group is embarking on a sub-unit project, the first of which sees members Jaechan and Munik forming duo I:KAN for the retro New Jack Swing of Y.O.U.
That entire description is like catnip to me. New Jack Swing is one of my favorite sub-genres, and I’m a sucker for anything that hearkens back to that era. Because of this, I approached Y.O.U with high expectations. And, that was to my own detriment. The song is fine, but quite throwaway when it comes to both melody and performance. Jaechan and Munik are upbeat and amiable, but neither delivers a memorable vocal. The rap is better than the singing, and probably should have formed a more integral part of the track.
I appreciate Y.O.U’s peppy instrumental, which drapes the track’s New Jack Swing beats with hazy summertime synths. It’s especially fun during the bridge’s extended breakdown, where the energy kicks up a notch to deliver the exciting, almost improvisational vibe I expect from this genre. Sadly, there’s just not much to the song’s featherlight melody. The chorus comes and goes with little fanfare. It has a sweet sound, but never grows into anything all that memorable. Strong hooks have been a hallmark of Dongkiz’s discography thus far, so I’m a little surprised at how toothless Y.O.U turns out to be.
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