You may have noticed my hesitancy to feature virtual or animated acts on the blog. In my mind, a company’s focus on this technology only steers them further from putting effort into the songs themselves. Maybe I’m self-flagellating by continuing to approach K-pop for the music. After all, the industry has transformed into a true … Continue reading →

I’ve always been a proponent of keeping K-pop weird, but sometimes these agencies come up with ideas that are better left on the cutting room floor. Perhaps inspired by the legendary (for all the wrong reasons) A.I. group Eternity, new debut Superkind has a “virtual idol” among their ranks. Maybe it’s my age showing, but … Continue reading →