ALLDAY PROJECT have been one of the year’s biggest success stories, and they’ve been pretty successful on my own playlist as well. After a rough start, Famous grew on me immensely and last month’s pre-release One More Time was an instant hit. In general, I find co-ed groups pretty exciting and it’s been nice to see one become so dominant on the charts.
However, there are drawbacks about the group as well — mainly an incessant amount of posturing that only works when their material is strong. Unfortunately, new single Look At Me lacks the dynamic hooks or undulating groove of their best work, replaced instead by a nursery rhyme chorus that has rightfully drawn chuckles and comparisons to Barney the Dinosaur’s iconic “I Love You, You Love Me.”
When the group isn’t sing-chanting “ADP” over and over again, they’re doing their usual schtick of upending momentum with needless breakdowns that prove how “hard” they are. These are always the weakest moments in their tracks, but are usually buoyed by incredible centerpieces that keep the energy going. This time, the song is literally pummeling its “look at me!” message over our heads. This makes the music all about ALLDAY PROJECT rather than their listeners, which is always going to be a struggle for me even when the song itself is good. And if the song is bad? Well, that makes for an easy skip.
| Hooks | 5 |
| Production | 7 |
| Longevity | 6 |
| Bias | 7 |
| RATING | 6.25 |
The Bias List // K-Pop Reviews & Discussion 
Can we PLEASE ban nursery rhymes from kpop? I’ve yet to come across one that actually works well (ICHILLIN’s Draw lowkey comes close imo), and this paired with dull trap production, posturing and nothing new to the table? It’s a recipe for disaster.
5.5 (5, 6, 6, 5) for me. Also, how’d you rate Famous by now? Last time I remember, it rose to 7.75 🤡
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For a moment, I wondered what the heck is ADP, is that alt APT, until it finally clicked.
That’s all I got. Song is MID. The refrain would have worked better as the outro or break for a different song.
I suppose they think this will become a popular concert intro – fan service – chant along rah rah, and perhaps it will.
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The chorus is abysmal. The rest is kinda fine.
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ok but genuinely, how do you go from “one more time” to … this?
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following up a very strong single with a fuckass nursery rhyme chorus is crazy
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i like you and you like me neorang bepeuga doeeotdani
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cocomelon type chorus
6.25/10 (5, 6, 7, 7) for me
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i just can’t understand why they’d want to promote this, there are quite a few title tracks coming out recently that wouldn’t even cut it as filler b sides
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I never take the higher road, do I, let’s see what this one’s like…
I will say this… I do not know which nursery rhyme this interpolates off of, it’s not a great chorus, oh god why is tarzzan leading one of them- sorry I’m typing as I listen, but unless it’s the rhythm, I’m not kicking apart a specific melody. The song? Minus the chorus, not horrible, but not good. Better than Wicked and on-par with the weakest parts of One More Time.
5.25 (5, 6, 6, 4) – my subjective bias will always be pegged down cuz of… you know who. And another thing, don’t know why they have been sidelining Woochan as a rapper when he’s been doing this since he was 12 (SMTM6, definitely questionable ethics of putting kids on TV competitions like this, this is just to say he has proven work for nearly a decade).
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ew
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Nursery rhyme chorus aside, the song lacks good vocals. It seems like none of them can sing decently, even by today’s k-pop standards which are already pretty low, since the producers are covering their voices with pretty heavy autotune. Youngseo and Woochan don’t even sound like themselves here.
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adp has a gen z influencer vibe that i don’t like. their music and stage persona comes off shallow and lifeless, without real depth beyond “i’m so cool, i’m so rich, i’m so hot, you wanna be me yurrrr”. this concept is overdone and adp doesn’t bring anything new besides being a co-ed group with some famous/controversial members.
this song sounds like a lackluster combo of songs that do the genre/concept better – meovv’s “burning up”, le sserafim’s “eve psyche”, and even kiiikiii’s “btg”, whose lyrics are most similar.
rest of the album is meh – hollow, talk whisper, kinda one-note. idk if it’s the vocal direction/delivery or their vocal tones in general, but… more charismatic and capable singers and rappers would elevate the music TENFOLD.
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thats exactly what i find off putting abt them, they just bring in that rich kid vibe that makes me wince whenever they show up on my screen
makes sense cuz annie is from a chaebol family
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meovv had a similar vibe with their debut, but their identity is more developed now – less flexing, and more about confident cool kids chasing their dreams, with a bit of vulnerability and humility.
one more time was great and showing a new side but that verse 2 is horrid.
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ADP? More like ANB
(Annoying Nepo Babies)
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Well, not every group can have killer B-side songs in their album like TWS, BND, lesserafim, or NMIXX.
Famous is good, but Wicked is mid. One More Time is not bad except Tarzzan rap parts, but Look at Me is boring. The rest of the songs in the EP were kinda forgettable with no punch too. ADP only relied on co-ed/chaebol hype at this moment with no strong discography yet.
Teddy is not almighty after all. He cannot change what the rookie ADP lacked the most in performing these hip-hop type songs, a powerful charisma & good vocal/rap skills like what Big Bang or GD had for example.
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Garbage.
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