SM Entertainment’s all-star GOT The Beat unit was one of 2022’s most baffling projects. The agency assembled many of its strongest female performers only to debut a single track at the beginning of the year with limited promotions and no real follow-through. Clearly, this unit was never intended to carry SuperM-esque ambitions. I assumed the … Continue reading
Tag Archives: got the beat
Song Review: GOT The Beat – Step Back
Several years after launching their ambitious SuperM project, SM Entertainment has developed a similar strategy for their female artists. From what I can gather, Girls On Top will encompass multiple mix-and-match units. First up is GOT The Beat – a performance unit comprised of BoA, SNSD’s Taeyeon and Hyoyeon, Red Velvet’s Seulgi and Wendy, and … Continue reading