Boy group HORI7ON continue to dole out bright, energetic pop music, taking funky cues from early Seventeen with new single Lucky. Though I’ve enjoyed much of their recent material, this group has often been held back by a level of polish that makes their music feel more like an imitator than an innovator. Lucky takes … Continue reading →

HORI7ON were brought together through MLD Entertainment’s Dream Maker series, and have already revealed a couple of songs (to various degrees of success). They’ve just released a mammoth, twenty (!) track debut album, though a number of those tracks are only available on the physical CDs. SIX7EEN is their newest single, and sees them approaching … Continue reading →

I was not a fan of HORI7ON’s first pre-debut single Dash, but follow-up track Lovey Dovey dramatically transforms their sound. Gone is the tough-guy chanting of Dash, replaced by pastel outfits and a light funk pop beat that borrows elements of new jack swing. This style appeals to me, even if the song feels a … Continue reading →

One benefit of shortening many song reviews is that I’m more likely to cover tracks I’d normally pass by. I didn’t follow MLD’s Dream Maker Project that  formed boy group HORI7ON, but I’m always up for a new voice in K-pop. Unfortunately, there’s nothing new to see (or hear) here. Dash’s verses are by-the-numbers boy … Continue reading →