Song Review: KARD – Gunshot
Review

Song Review: KARD – Gunshot

KARD had an incredible debut year, quickly becoming one of the buzziest acts of 2017 and one of the few modern K-pop co-ed groups to gain attention. Since then, I’ve had a hard time connecting with their music. Too often it feels as if they’re twisting themselves into concepts that capitalize on a “badass” image, … Continue reading

Song Review: KARD – Red Moon
Review

Song Review: KARD – Red Moon

KARD have publicly talked about their difficulties finding music within the K-pop industry that’s written for a co-ed group. Their mixed configuration has become a distinct calling card, but also boxed them in. Compared to single-sex groups, it feels like they’re more limited when it comes to concept. Perhaps because of this, their 2019 work … Continue reading

Song Review: KARD – Hola Hola
Review

Song Review: KARD – Hola Hola

Most newer Korean groups make an effort to court international fans, but few have gone as far as KARD. The co-ed quartet are practically unknown in their homeland, yet have amassed an impressive international following in the space of only eight months. With the constant tours and promotional videos comes a trendy brand of music … Continue reading

Song Review: K.A.R.D – Rumor
Review

Song Review: K.A.R.D – Rumor

Co-ed group K.A.R.D’s pre-release strategy has been ambitious and quite successful, and with Rumor they’ve completed the trilogy of singles that herald their upcoming debut. If K.A.R.D’s story so far is one of rising tension and interest, we should be heading toward a climax. But strangely enough, the group has given us similar-sounding tracks three … Continue reading