Majors’ agency is banking on an interesting promotional approach. Rather than put all their eggs in one basket, the group’s comebacks have delivered dual title tracks – each inspired by a different genre. They’ve cast their net wide, which has some advantages. For example, I’m more inclined toward the EDM of Giddy Up than the bombastic girl crush of Salute. Had they only released that second track, this comeback may have passed me by. However, promoting two songs at once is a tricky business – especially with limited resources.
This strain can be felt in both tracks. Each feel too generic for their own good, lacking that extra spark that might push them over the edge. Perhaps more time and money should have been spent on just one of these songs.
With that said, Giddy Up is a fun burst of EDM pop. Its instrumental is very familiar (it kind of feels like stock music), but I appreciate its focus. Majors deliver a decent performance over the busy production, though their vocals are almost entirely absent from the chorus. This makes Giddy Up feel more like a DJ track featuring a K-pop group rather than the other way around. A more robust vocal arrangement would have helped give Majors more presence. They’re talented vocalists, but the take feels undercooked. I found myself leaning more heavily on the song’s electronic elements, generic as they may be. EDM is a promising niche for a group like Majors. They just need to find their voice and focus their energy.