Brave Entertainment’s in-house groups continue to baffle me. Brave Brothers is one of the best producers in the business, capable of churning out epic dancefloor fillers and supercharged pop classics. Yet, he rarely gives his strongest material to his own groups and promotion continues to be a struggle.
I doubt many people even realize rookie group Candy Shop are having a comeback. It was only announced days ago with little fanfare, and now Don’t Cry has emerged like a stealth rocket. I had (and still have) high hopes for this group because when Brave Brothers brings his “A” game to female idol tracks he’s practically unstoppable. However, their languid debut left me underwhelmed and Don’t Cry more or less continues that pattern.
With summer upon us, it’s the perfect time for Candy Shop to throw down the gauntlet and stake their claim as queens of the season. Instead, Don’t Cry delivers a laidback, vibey approach to K-pop. We’ve heard so many “vibes” these past few years and very few of them cut through the noise to become memorable standouts. Don’t Cry has a stronger pulse than the group’s debut, but is undercut by languid melodies and a frustrating hesitance to raise its voice and grab attention. I suppose this is the song you’d play at a nighttime beach barbecue as mood music, but even then its hushed approach would likely lose to any and all distractions. A pleasant outro brings a bit of oomph to the arrangement, but at this point it’s too little, too late.
| Hooks | 7 |
| Production | 7 |
| Longevity | 8 |
| Bias | 7 |
| RATING | 7.25 |
Grade: C
The Bias List // K-Pop Reviews & Discussion 
I like it; there’s something nostalgic about it. It feels like a late second gen/ third Gen song. The production is gorgeous and easily the best part. The chorus melody was frustrating, because ,again, it was reminiscent of better summer tracks but wasn’t refined for maximum impact. Verses are pretty forgettable too but I don’t mind them. Maybe one of the b-sides will hit the mark. All in all, definitely better than their debut which is something a least
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Honestly I can’t see most kpop summer songs being played at a barbeque
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So this is how I find out Brave Brothers was behind Rockin’ by Teen Top. Fun! I don’t have much to say about the song. I like it, but I don’t have much to comment on about it. I hope these girls will get better promotion and management soon, but knowing Brave Entertainment I shouldn’t hold my breath. We watched Brave Girls (Or BB Girls, now) fizzle out and leave the company and I worry one day we might see the same for these girls too.
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Great Liked It Thanks
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This group is still very forgettable, they need stronger material to stand out, because with this relaxed and ‘cool’ sound (which 400 kpop groups have been releasing for almost 2 years and is boring most of the time) they won’t help them…
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Great review thanks for sharing you should give pdf converter option also so that people download your review pdf
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