Whenever I see a newly-debuted group with a long acronym for a name, I’m instantly curious what the letters stand for. The answer is usually entertaining, but “HITGS” is almost perfunctory in its meaning. “Hip, Innocent, Teenager, Girls, Story.” Yeah, that’s like a mad lib for the typical K-pop vision board. At any rate, HITGS hail from H Entertainment, home to both WOOAH and DXMON. I wish them well, because this agency has some known issues.
If HITGS’s name represents non-musical qualities sought after by K-pop agencies, debut single Sourpatch stands as an example of the industry’s overriding musical trends. We’re in this weird phase where K-pop has managed to make dance music boring by muting every instrumental and stripping character from the airy vocals placed over the top. Objectively, Sourpatch‘s BPM is high, but you wouldn’t know it from how quiet and subdued the song sounds.
This feels like a passing global pop trend that K-pop refuses to relinquish. Most big-name popstars have already moved onto a more personality-rich performance style, making a song like Sourpatch come across as an antiquated little curio. The song itself is fine in the way most of this beigepop tends to be “fine,” but between its oft-repeated hooks, stuttering, non-committal percussion and charisma vacuum, Sourpatch is like taking a whiff of gently scented air laced with a hint of sedative.
| Hooks | 7 |
| Production | 7 |
| Longevity | 8 |
| Bias | 7 |
| RATING | 7.25 |
The Bias List // K-Pop Reviews & Discussion 
FUCK YEAH, The Music Boys Live in Absolute Quality and Teenage Emoboy Emotions Next Generation Talent Object Praise School Of Making Up Random Acronyms to look all smart and meaningful like the “deep message” art Facebook loves is up and running! Now THAT’S a lost art in K-Pop! 😀
Okay, all kidding aside, the song is… fine. As always. The typical drum-and-bass production, airy vocals, hooks comprising of random repetitive phrases strung together. Idk, I don’t wanna comment much on it, apart from hoping the girls get a unique sound (doubt it) and hope SSQ/HM/NV/H Entertainment/whatever name they will change into in the future treat them better.
Rating’s the same ig
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Fuckass WordPress HAD to emojify the emoticon wtf it looks more soulless than Nævis’ debut (¬_¬)
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Maybe it’s just my ears, but it sounds like the song “I like it” by stray kids. The chorus is…very similar. That’s not on the girls, that’s whoever is the producer and the company. But I’m really struck and stuck on that.
Otherwise this was pleasant! But agree not super memorable. I’m sure they have good voices, wish I could hear them rather than the whisper singing.
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I know, its such a weird disconnect. Kpop is still churning these out, maybe for streaming or something. At the same time, the US is ALL about personalities and uniqueness.
I am pronouncing this acronym “HIT-GISS”.
that’s all I got. It sounds like others.
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As a counterargument, most of those Western artists have really annoying, surface-level and pretentious personalities so it’s not a big loss that Kpop is lacking personality.
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when will Beigepop’s tyrannical reign end ?!
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I am absolutely cackling at the 0 monthly listeners on spotify.
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Sounds a lot like STAYC’s GPT.
Also it’s mixed really oddly. There’s a lot of fuzziness in the instrumental where it all kind of blends into one front instead of letting us hear depth. Like, I can hear that there are distinct parts in there, but the overall impression is “Vocal in front, wall of sound behind”.
I think it’s fine but ultimately forgettable, especially coming so soon after GPT.
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Exceedingly average paradoxically
7,7,7,7 = 7
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Love the chorus melody, but it’s really held back by how muted everything else about the song is – a more frenetic production and maybe even bumping up the bpm a smidge more would make that chorus a true killer.
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