I have questions about Howling Entertainment. They keep debuting new boy groups but rarely promote them. Waker have a couple mini albums to their name over a stretch of two-and-a-half years, but the newer Chaser hasn’t made a peep since their early-2026 debut. Now, we have Ascender, the agency’s third group in less than three years. How does Howling Entertainment have the money for this?
Regardless of intent, the agency’s A&R team has a pretty good ear for a pop song. I appreciate how their groups take a less-trendy approach, releasing music that sounds as if it could find a home in any era. This is true for We Belong Together as well. The track is a vocal-focused EDM bop, though it’s frustratingly underdeveloped.
I should absolutely love this, and with a few tweaks I would. The thumping backbeat offers plenty of propulsion while the hazy texture of the track adds sentiment. The singing is strong throughout and there are a few moments where backing vocals interact brilliantly with the main melody. However, We Belong Together‘s reserved structure is missing something very important: a chorus! I mean, yes there’s technically a chorus but it sounds much more like a pre-chorus. The instrumental retreats here, denying us the payoff we’re waiting for. I expected this all to build toward a dynamite finale, but We Belong Together continues to play it coy until the end. It’s still a very solid track with some great moments. I just can’t fathom why they chose the (anti) chorus they did.
| Hooks | 8 |
| Production | 8 |
| Longevity | 9 |
| Bias | 8 |
| RATING | 8.25 |
Grade: B
Pardon my lack of knowledge, but the group names having similarity makes me think Howling is trying smth like idntt, aka a larger group with small units, hence blitzed debuts. but don’t know anything abt the company so feel free to cmiiw
LikeLike