When it comes to her solo work, Girls’ Generation’s Hyoyeon has offered a sampler platter of dance genres. With new single Picture, she’s moved into dancehall sounds. This is a good match for her charismatic performance style, and she imbues an otherwise simple track with plenty of character. Picture has a dark, mysterious magnetism. Its … Continue reading
Several years after launching their ambitious SuperM project, SM Entertainment has developed a similar strategy for their female artists. From what I can gather, Girls On Top will encompass multiple mix-and-match units. First up is GOT The Beat – a performance unit comprised of BoA, SNSD’s Taeyeon and Hyoyeon, Red Velvet’s Seulgi and Wendy, and … Continue reading
Hyoyeon’s solo reinvention as “HYO” (DJ HYO, if you’re nasty) has been an uneven ride so far. She’s delivered a few stellar tracks (Punk Right Now, Badster), while others have relied more of guest collaborators. Second pairs her with buzzy soloist BIBI and opts for a percussive sound targeted at summer. While many of the … Continue reading
Since reinventing herself as a DJ/dance vocalist, SNSD’s Hyoyeon has become pretty prolific. Her singles often see her collaborating with a diverse roster of artists and producers, but the music has all tied together by harnessing a similar vibe. For Think About Me, she’s paired with hip-hop artist Coogie and DJ/producer Raiden, who also featured … Continue reading
Hyoyeon’s latest release under her HYO stage name has been classified as “jungle pop.” Jungle is a hybrid sub-genre that first emerged from the heavily-percussive breakbeat hardcore, incorporating elements of reggae, dancehall, funk and several other sounds into a dense, noisy brew that favors repeated electronic loops. That all sounds more interesting than Dessert turns … Continue reading
At the end of each month, I look back at my three favorite title tracks by K-pop artists. I take my own ratings into account, but there’s a bit of wiggle room as certain songs tend to grow or fade. July 2019 Overall Thoughts How do I adequately describe just how much of a crippling disappointment … Continue reading
Hyoyeon’s transformation into an EDM DJ initially felt like a gimmick, but last year’s addictive Punk Right Now proved that she was willing to have fun with the genre. With Badster, she delves deeper into the scene, offering a convincing dose of psytrance that throws much of its focus on crafting a high tempo instrumental. … Continue reading
At the end of each month, I look back at my three favorite title tracks by K-pop artists. I take my own ratings into account, but there’s a bit of wiggle room as certain songs tend to grow or fade. November 2018 Overall Thoughts November is always packed with comebacks, but rarely have we seen one … Continue reading
Earlier this year, I spent much of my review of Hyoyeon’s first DJ HYO track bemoaning its lack of structural risk-taking. It slavishly followed the standard EDM, beat-drop archetype. And the thing is… new single Punk Right Now kind of does the same thing. Yet, the song takes this formula and makes it memorable with hard-hitting, percussive … Continue reading
Generic, chorus-less EDM pop like Hyoyeon’s Sober is becoming the most difficult material for me to review. First of all, there are thousands of these songs out there. What else is there to say that I haven’t said over and over already? But more than that, it’s getting harder to feign interest in a song … Continue reading
Hyoyeon — known as one of the main dancers in Girls’ Generation — made her solo debut with last year’s SM Station track Mystery. It left a lot to be desired, especially since Hyoyeon herself possesses so many aspects that make for a compelling solo act. New single Wannabe improves a bit on Mystery, but … Continue reading
After receiving a boost of much-deserved spotlight for her dancing on summer series Hit The Stage, Hyoyeon is the latest Girls’ Generation member to get a crack at a solo single. And while distributing it digitally through the SM Station platform is a bit of a cop-out to those waiting for an accompanying mini album, … Continue reading
How can a song featuring so many esteemed and exciting artists end up being so dull? In theory, Born To Be Wild should be a momentous hodgepodge of cross-agency collaboration, but it’s ultimately just as messy as its parentheses-filled title. I applaud SM for reaching out to artists and producers from competing agencies. I have … Continue reading
The Bias List // K-Pop Reviews & Discussion 