I become a broken record when writing about how important a “signature sound” is for rookie groups. But, I stand by my opinion – even when that sound isn’t 100% to my taste. Blitzers have definitely embraced their specific rock-influenced style, and that’s helped them gain a foothold within a sea of rookies. I’m a big fan of rock in K-pop, but I don’t think these guys have yet matched that vision to equally-impressive songwriting.
Bobbin (끄덕끄덕끄덕) is another step in the right direction. I appreciate how constant the rock influences are. They inform nearly every moment of the track, combining with K-pop’s love for shout-rap. The guitars are wonderfully boisterous and make all that shouting feel intentional rather than lazy. Bobbin is definitely intense. This cathartic energy works well for the group. Their skills feel up to the challenge. But just like previous single Will Make A Mistake, Bobbin could do with a meatier hook. If you were to strip all the bombast away from the actual song, I fear there wouldn’t be much left.
Thankfully, this bombast carries Bobbin over the line. Its brashness is a sharp weapon that will likely lead to great live stages. And though I may not be bowled over by the chorus, it’s probably the group’s most memorable hook yet. If anything, I wish Blitzers went harder throughout the entire track. Its quieter moments are still anchored by rock-infused bass, but it’s disappointing to hear Bobbin spin its wheels when it could be howling.