August 2022 is turning into a repeat of August 2021, with many of the same acts making comebacks. The Boyz are one of these groups, set to release their newest mini album in about a week’s time. Before that, they’ve delivered pre-release track Timeless. It’s a pleasant, fan-servicey mid-tempo that suits the season.
I think it takes a killer melody to make a song of this style stand out. Timeless doesn’t quite get there, but it’s nice to hear the guys sing after several comebacks that’ve prioritized catchphrasey exclamations. If I ever hear “back in the game, son!” again, it’ll be too soon. Timeless is almost the antidote to a song like Maverick. It’s light and bubbly and pretty inconsequential. It only gains prominence at its climax, when a smartly-placed key change ushers in a series of harmonies that give the chorus the oomph it needed from the start. I wish The Boyz would harness this sound more often. Timeless ends on a blissful note, and I spent subsequent listens waiting to get back to that point.
Overall, the song occupies the “end-of-album” slot, where you might want to wind down with something sentimental and bland. It’s not the kind of song that’s meant to be picked apart critically. It does its job in an enjoyable way, even if someone like me is unlikely to return to it without the context of an album. I’m more interested to see what The Boyz come up with for their title track. After a series of sonic missteps, I’d love to see them knock it out of the park.